Eastern Europe :: Detect

Company	Eastern Europe	Switzerland

Sound decisions need specific information.

In Eastern Europe and Russia market information is often little transparent or simply not available at all. Western companies not seldom take decisions on the basis of superficial appreciations or macro-criteria. Specific conditions in the respective region or industry are insufficiently taken into account.

Do you know your market?

Statistic information on purchase power in the Eastern European countries may be misleading. They don't take into account the income generated in the shadow economy. Country average figures don't reflect the dynamics of the booming centers.

But only with a thorough knowledge of your supply or sales market, you will be able to take the right decisions. For the choice of a target market it is necessary to select the relevant criteria, acquire the necessary data and systematically analyse it.

Information for the choice of location

Preparing a direct investment should not only consist of the search for "cheap labor" and superficial cost advantages. The tax competition among the countries of East and Central Europe is but one of a host of factors that have to be taken into consideration. Which region has the best correlation of opportunities, costs and risks in your specific branch? A systematic location analysis takes all relevant criteria into account.

The continual monitoring of the economic development in the Eastern European countries allows us to spot new developments in this dynamic environment. It is our starting point for the search for information needed for your specific task.
The close connection with the University of Fribourg / Switzerland and with many Eastern European partner universities contributed to shape our analytic approach and systematic procedure.